Fashion continues to make its mark in the gaming space thanks to great collaborations, and that continues with adidas teaming up with Roblox. Roblox is no stranger when upgrading the drip in the game.

Adidas is bringing its iconic three-striped branding to the immersive world of Roblox. Announced on Thursday, the new collaboration will allow players to express their individuality by dressing up ...

Roblox RBLX is expanding its footprint as a dynamic hub for brand engagement with Adidas ADDYY. The recent partnership marks Adidas' efforts to tap into the digital realm and reconnect with consumers, ...

Alongside other major brands entering the Roblox universe, Adidas is introducing digital versions of its clothing on Roblox, the brand announced Thursday. Roblox players will be able to customize ...

Adidas has opened pop-up shops offering virtual branded merchandise within seven Roblox experiences and has partnered with Roblox creator Rush Bogin (known by his screen name “Rush X”) to create an ...

Sportswear brand Adidas has joined gaming platform Roblox to equip users with three-striped items for their avatars. Pop-up stores offering officially licensed digital clothing have been set up in a ...

Sporting goods and apparel brand Adidas recently sold a digital necklace in the online gaming platform Roblox for 2 million Robux, or roughly $20,000. This news highlights how brands connecting with ...

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