Building a culture of innovation and collaboration has never been more critical within real estate organizations. Thanks to the pandemic and historically low interest rates, this industry underwent ...

Multifamily communities move heaven and earth to acquire new-resident leads. However, leads often aren’t thoroughly captured, often falling through the cracks in the lead-management process.

Your revenue operations team can reliably get inbound leads into the hands of your sales representatives in roughly two minutes, executing every step of your lead management process along the way.

At some point, you realize that your lead generation programs are working and – presto – leads are coming into the company. But the aftermath is a total scramble. You’ve probably used spreadsheets to ...